A few years ago, Simmons stood out because of their pocketed coil system. Now that nearly all brands have pocketed coils inside their mid-range to high-end mattresses, what does Simmons do now to give themselves a competitive edge?
It’s a bit hard to say, as mattresses are becoming more and more alike these days. Simmons claims to offer a “highly advanced” Pocket Coil “technology” but doesn’t everyone? Is there any mattress technology described in marketing terms as anything less than “highly advanced?” Hardly.
Yet Simmons, as the pioneer in pocketed coil design, has leveraged that head start, and they do seem to offer more advanced pocketed coil systems—or at least a wider variety of them—in their Beautyrest and True Energy Hybrid lines.