King Koil Mattress — Decent Bed If You Can Find It

The King Koil mattress brand maintains a good reputation based on a well-made, well-marketed mattress. The company was started in 1898. Apparently the 1890s was a good year for mattress company beginnings, as several began their manufacturing operations in that timeframe.

However, like so many other mattress companies — really just about all of them — drastic changes can happen during those 110-plus years. The most recent transformation for the company was in 2005, when it changed its name to Comfort Solutions and began marketing four additional distinct product lines: iMattress, Laura Ashley, Dr. Breus, and Flare Mattress Designs.

The King Koil mattress brand is, as the name indicates, their innerspring collection. The iMattress brand is memory foam. Laura Ashley represents one line of higher-end pocketed coil innerspring mattresses associated with the popular home furnishing design brand. The Dr. Breus line partners with a clinical psychologist/sleep specialist to market a collection of high-end innerspring mattresses designed to enhance better sleep. Flare mattresses are a line of innerspring beds that is wider on the top for extra sleeping room, tapering on the bottom to fit into the traditional bed frame.

The King Koil brand has partnered with the ICA, the International Chiropractic Association, for marketing purposes and mutual benefit, adding a bit of credibility to their claims of quality. What does this mean in terms of actual customer satisfaction? Not that much. This brand does not, unfortunately, enjoy any noticeably better reviews from customers in any of the important categories of comfort, durability or customer service. It seems to perform pretty much on par with all other mattresses in the same class. There are no surprises here either for the better or for the worse.

King Koil mattresses do not have the the widespread distribution of the better-known name brands. They are readily available on the East Coast of the U.S., but not so much in other regions and are rather difficult to find on the major online retail sites.

The King Koil brand offers three different model lines: Posture Sense, Posture Sense Response and Extended life. This represents the typical “Good, Better, Best” hierarchy.

Posture Sense

The Posture Sense features an innerspring unity that uses rows of alternating coils, a common feature. There is no coil count available on the official website, but that can probably be answered in the store.

This line also offers what they call “Special Comfort Zones”, a contoured foam pad with five different zones for extra support.

For top padding, you get Cool Cell technology with pressure relief gel, and on top of that, Cool Cell visco memory foam for a comfortably cool sleeping surface.

The “Excellent Edge” provides 10% more usable sleep surface, but 10% more than what? Most mattresses have some sort of edge support, so it is not clear what this means exactly.

Pricing on the Posture Sense may start as low as $250-$300, but may go up quickly if you want more padding.

Posture Sense Response

The Posture Sense Response model line is an innerspring that veers toward hybrid, meaning that the padding grows thicker and the price grows higher.

Innerspring unit is constructed with their version of wrapped or pocketed coils, which they term “encased coils.”

On top of this coil unit lie multiple layers of Cool Cell technology memory foam padding. This line promises proper spinal alignment, conforming support, reduced motion disturbance and optimal sleeping temperature. Scarce details are given as to how all this is achieved. But it sounds quite delightful.

Extended Life

The Extended Life product line is a true hybrid with thickness to match, featuring a sturdier innerspring unit that uses 12.5 gauge tempered steel wrapped coils and a coil count of 1080 for a queen.

Padding includes a combination of different foams: first a high density foam for firm foundational support; then Extended Life Foam, the “Enhanced Visco Supreme Memory Foam” followed by Talalay latex. You can’t argue with that—it sounds comfortable and they have certainly covered all the bases.

There is also, as expected, a Superior Enhanced Edge support system. And finally, an Extended Life Foundation with 18 support beams finishes the deal. This foundation is supposed to extend the life of the mattress, as you might suppose.

The Warranty for the Extended Life mattress is 25 years, with 15 years non-prorated and a ½ inch compression.

As for durability, well, the video on this thick and expensive mattress shows a 350-pound barrel being rolled over the mattress and claims that their testing is equivalent to 25 years of use.

This is debatable to say the least. A heavy barrel rolling back and forth bears no similarity, that I can see, to a couple of human beings sleeping through the night on the same mattress for 25 years. That would be, perhaps, over 9000 days of use and approximately 72,000 hours total. And this does not account for children jumping on the bed or an extra 80-pound dog curling up along the bottom edge.

It also doesn’t account for the aging process of steel, foam, fabric and wood over the course of those 25 years, which cannot by any stretch of the imagination, resemble any mattress-testing mechanism, no matter how well-designed.

Bottom Line?

Overall, the King Koil mattress brand is a decent mattress that performs as well as any other brand, and the prices seem to be in line with the construction and quality of each product line offered.

Other product lines in the King Koil portfolio, such as iMattress and Laura Ashley, will be dealt with in separate articles.

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